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Franchise Wire:

After years of being asked by franchisors outside of the United States for assistance in bringing their concept to the United States, Edwards Global Services, TEAM Rennick and PowerHouse Franchising today announced the formation of the Global Franchise Team, a one-stop solution for international franchise companies who are considering entering the U.S. – the largest and most diverse market in the world.

Rather than 5-10 franchise suppliers piecing together U.S. expansion services, Global Franchise Team offers in one group all the services needed for a franchisor to expand into the U.S.

Edwards Global Services analyzes the viability of the franchise inbound to the US, compiles the data necessary to examine the return on investment for U.S. expansion, including market demographics, competitive analysis, and pricing; Team Rennick makes the franchisor ready to launch in the U.S. market by modifying a concept for the U.S. marketplace, providing franchise disclosure documents, state registrations and intranets; then PowerHouse Franchising takes over as the sales arm of Global Franchise Team.

“We learned that many of these franchisors are apprehensive about launching their brand in the United States because of many factors including the legal aspects, the size of the market, cost to enter and method of entry,” said William Edwards, chief executive officer of Edwards Global Services. “What Global Franchise Team offers is a single vendor, process focused, cost effective, turnkey solution that cannot be found anywhere else in the United States.”

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