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Milwaukee Small Business Times:

One of Canada’s favorite coffee brands is making its debut in the U.S. market with the establishment of a new cafe at Carroll University in Waukesha.

Introduced to Carroll by Chartwells, a division of Charlotte-based Compass Group, Second Cup won the chance to bring its brand to Carroll in a pitch against well-known U.S. coffee chains.

“We were delighted to be given the opportunity to demonstrate to Carroll University what Canadians have known for decades,” said Stacey Mowbray, president of The Second Cup Coffee Company Inc. “We offer the size and scale of a global brand with the flexibility and local approach that comes with being a franchise system.”

Carroll involved students, staff and faculty in the decision-making process.

“Carroll University prides itself on being a leader and is proud that Second Cup has partnered with us and Chartwells to develop its first U.S. café on our campus,” said Douglas Hastad, president of Carroll University.

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