Long John Silver’s Adds Three Entrees
Yum! Brands seafood concept Long John Silver’s is rolling out a nationwide low-calorie entrée line today called Freshside Grille. Each of the three new center-of-the-plate offerings has 10 or fewer grams of fat, zero trans fats, and no more than 150 calories.
The menu’s debut comes closely on the heels of Yum Brands’ announcement earlier this month that it would begin posting nutritional information for all of its menu items at all five brands nationwide.
But Long John Silver’s President, Ben Butler, says the healthy menu innovation is not in response to potential menu-labeling backlash and that the new dishes were in the works months before the menu-labeling announcement became public.
The Freshside Grille consists of Shrimp Scampi in a garlic butter sauce (110 calories, 5 fat grams); Grilled Tilapia in a garlic and herb sauce (110 calories, 2.5 fat grams); and Grilled Pacific Salmon with a blend of red bell peppers, black pepper, garlic, and olive oil (150 calories, 5 fat grams). Each entrée will also come with a breadstick and be served with a bed of seasoned rice.
The brand’s menu items were introduced to test markets before their national rollout.
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