Jumboking Joins Hands With Franchise India
Jumboking, which serves more than 50 operational stores across India, is aiming to consolidate itself in the strongest market, Mumbai. It has plans to expand aggressively in the city by opening more number of outlets. Some outlets would be company owned and others would be on franchise basis through FIHL.
According to the new entity, FIHL would help Jumboking in its expansion by designing a proper franchising model and strategy for them.
According to Mr. Gaurav Marya, President, FIHL, “The company strategy of Jumboking is to consolidate at one location and expand. So we will set up as many oulets as possible in Mumbai. Our target locations to position its outlets would be the places having high footfalls such as railway stations and commercial hubs.”
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