How To Franchise Your Dream
On Halloween in 1995, Bernie Squitieri started down the road of entrepreneurial success with a simple promise to his son: he would be home in time to take him trick-or-treating. Upon arriving at his job at a St. Louis Bread Company he found out he was actually scheduled to work an evening shift. He had asked for the night off so he handed his manager the keys and thanked him for the opportunity. That night, he walked down the street trick-or-treating, asking himself, ‘What did I just do?’
Squitieri already had much more than coffee brewing in his mind. A couple of years before moving to St. Louis, he had read an article that said Missouri was going to adopt a managed health care system. As part of that system, safe transportation had to be provided to health care clients. He had been to St. Louis before and knew there wasn’t much in the way of transportation.
Several months later Squitieri started Express Medical Transporters (EMT), a nonemergency medical transportation company, in the basement of his home in Arnold. “When I started, it was just me and a 1989 Chevy Caprice, and I went around to HMOs and brokers and told them I wanted to do their transportation,” he says. “They said, ‘Where are all your vehicles?’ I told them that if they gave me business that I will grow. So they gave me their business.” Continue reading his story.
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